Career Highlights
Produced multi-platform content for the California State Fair, reaching 82M+ impressions, 3.38M website views, and supporting 700K+ attendees.
Manage CA State Fair & Cal Expo social media for weekly events across Instagram, TikTok, Facebook, etc. (260K+ followers), creating, scheduling, and posting content while tracking engagement.
Created broadcast-quality commercials and promos aired on TV, streaming, radio, and social, driving brand awareness and ticket sales.
Captured photo/video content for music festivals such as Breakaway NorCal, Country in the Park, and Electric Forest, delivering same-day social coverage and supporting field marketing activations.
Produced UGC for artists like John Summit, Wooli, and Dom Dolla, amplifying releases and live performances online.
Built a personal TikTok with 155+ videos generating 2.2M+ views in less than a year, showcasing growth and audience engagement.
